The Ritual Shampoo

Lightweight, effective and clean, this is the only shampoo you need.

Rated 4.9 out of 5
Based on 111 reviews
4.9

Good to know:

  • Clean
  • Cruelty Free
  • Vegan

The Ingredient Story

The Ingredient Story

01 Coconut Surfactant System

Traditional cleansing products rely on harsh chemicals and sulfates like SLS that strip your strands, resulting in an overproduction of oils over time. But the Ritual Shampoo is formulated differently. It cleanses using a naturally-derived, coconut-based surfactant system. These surfactants are eco-friendly and gentle on the skin, with a high-foaming lather so you can use less—with better results.

02 Tsubaki Seed Oil

Tsubaki seed—also known as camellia seed—moisturizes and strengthens the hair shaft from the inside, preventing damage and making hair more flexible. Thanks to its lightweight, non-greasy nature, it’s the ultimate hydrating ingredient for all hair types.

Water/Aqua/Eau, Lauramidopropyl Hydroxysultaine, Sodium Laurylglucosides Hydroxypropylsulfonate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Sarcosinate, Disodium Lauryl Sulfosuccinate, Glycerin, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Fragrance/Parfum, Camellia Japonica (Tsubaki) Seed Oil, Isodecyl Neopentanoate, Gluconolactone, Sodium Benzoate, Calcium Gluconate, Citric Acid

*Subject to minor changes as we work through global supply chain challenges to keep producing our current formulas. The product you receive will have the most up to date ingredient list on the packaging.

How To: The Ritual Shampoo

Reviews & Questions

Rated 4.9 out of 5
Based on 111 reviews
4.9
average rating 4.9 out of 5
Based on 111 reviews
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97% of reviewers would recommend this product to a friend
Customer photos and videos
111 Reviews
Reviewed by Angela T.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Ritual Shampoo

Being very particular about my hair I love the Ritual Shampoo it’s light on my hair yet cleanses

Very well.

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Reviewed by Kimberly A.
Verified Buyer
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

Love

From the moment you pop open the bottle, you're greeted by an enchanting fragrance that instantly transports you to a field of blooming flowers or a tropical paradise.

But this shampoo is not just about its heavenly scent; it's also about performance. Formulated with care, it effectively cleanses your hair, removing dirt, oil, and impurities without stripping away natural moisture. Say goodbye to dull, lifeless locks and hello to hair that feels clean, refreshed, and revitalized.

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Reviewed by Jessica C.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

My favorite shampoo

The holy grail of cleansing without stripping. My favorite product scent of nearly any beauty product that I own. It’s time for me to reorder!

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